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Gucci’s New Watch lines

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After six busy days in Geneva that kicked off with a grand opening on 21st March, with a ceremonial ‘Ribbon Cutting’ to the Alphorn tones of Swiss musician Eliana Burki, the latest edition of the watch and jewelry trade fair Baselworld 2019, ended on 26th March. Michel Loris-Melikoff, Managing Director of Baselworld, emphasised at the closing press conference that 2019 was a year of transition for Baselworld. A total of 520 brands exhibited at Baselworld 2019. The show was attended by 81,200 visitors and 3,300 members of the press. The plans for Baselworld 2020 are big, with an objective  to make Basel world the most important community for the jewellery and watchmaking industry and transform it from a classic trade fair into an experience platform.

baselworldMichel Loris-Melikoff, Managing Director of Baselworld, at the show’s closing press conference

Gucci Timepieces has been designing, developing and manufacturing iconic Gucci watches since the early 1970sRigorously made in Switzerland, Gucci watches are recognized for their innovative and contemporary design, quality, and craftsmanship and are distributed worldwide through the exclusive network of directly operated Gucci boutiques and selected watch distributors.


At Baselworld 2019, Gucci introduced three new additions.

Gucci introduced a brand-new unisex watch line called Grip; with highly contemporary style. The collection comprises four new quartz timepieces. Each one features a rounded square case with three windows, in which three white rotating disks indicate the hour, minute, and date respectively.One edition brings together a yellow gold PVD case and yellow gold PVD bracelet, both engraved with Gucci’s signature Interlocking G logo. Another variant is worked purely in steel for a sleek, modern look that combines easily with different outfits.Adding a sophisticated and luxurious touch of color to the line, two further editions are offered with colored calf leather straps: green with a steel case, or bordeaux with a yellow gold PVD case.Grip is the perfect choice for men and women who appreciate clean yet eye-catching design with vintage appeal.


Gucci’s G-Tmeless automatic line introduced eight striking new timepieces.Each of the new additions features a stone dial decorated with bees, a recurring House motif. The adjustable buckle presents the Interlocking G motif, while the transparent case back gives a glimpse of the automatic movement.Three new 38mm watches showcase an 18kt yellow gold case, together with a black onyx stone dial and black alligator strap, a brown tiger eye stone dial and brown lizard strap, or a green malachite stone dial and precious skin strap with a printed pattern. The straps are interchangeable, offering endless possibilities for customization.


Two further 38mm variants combine 18kt yellow gold and steel to form a chic mixed-metal effect. One displays a steel case, a steel and gold buckle, a blue lapiz stone dial, and a blue lizard strap. The other reveals a steel case, a blue lapiz stone dial, and a steel and gold bracelet. Adorned with bee motifs, the dials of both models are unmistakably Gucci.Available with either a 38mm or 42mm case, another variant combines a steel case and bracelet with a black onyx stone dial.Completing the 42mm offering of the line, a final edition is worked in steel with a black onyx stone dial and a black shanghai calf leather strap with a steel buckle.All eight watches are finished with sapphire crystal with antireflective coating, a masterpiece of Swiss craftsmanship.


Gucci is adding two new quartz timepieces to its G-Timeless con temporary line. Both show a high level of attention to detail and reflect the House’s flair for creating continuity between the dial and strap. They are also the first ever Gucci watches to feature a new and revolutionary technique: the printed mesh.Inspired by Gucci’s unique Kingsnake motif, the 38mm variant showcases a steel case, a mesh-pattern dial showing a printed snake head, and a steel mesh bracelet with a printed snake body.

The 42mm edition comes with a steel case and a mesh-pattern dial featuring the green-red-green House Web pattern, which continues onto the steel mesh bracelet to create a seamless, 360-degree effect.Both Swiss Made watches are finished with sapphire crystal with antireflective coating and are water resistant to 50 meters.


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